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Brand Aid: 10 Tips to elevate your brand NOW


When I am out and about or trawling the net my radar (brandar?) is always on. My little (invisible) antennae twitch like crazy when I sense something so obvious that has been overlooked which could really bump up the brand.

On the other hand, it really warms my heart to see companies doing the little things right to keep brand value high.

So without further ado, here are 10 Do’s and Don’ts you can implement now to bring your brand up a notch:


Donít: So take 10 and call me in the morning. Implementing this relatively basic prescription will start to have impact on the brand now and it only get better and stronger.

Bonus to get you started: Download the free First Impression Checklist (for bricks-and-mortar companies) or First Virtual Impression Checklist (for online businesses). Get a quick read on the customer experience your brand creates.

What you overlook is hurting your brand. Your BIP Score™ opens your eyes to opportunities to elevate your brand.

How valuable would it be like to pinpoint easy to implement changes that would immediately elevate your brand?

ALLE has launched a new program that scores your Brand Improvement Potential.

BIP ScoreThe BIP Score examines 5 critical areas where your brand meets your public. The executive summary pinpoints actions that can be implemented immediately to strengthen the brand experience.

It is ideal for businesses that have grown organically or companies who have evolved through mergers and need to clarify the brand image.

Email to learn more about the program and whether it is right for your business.

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Next Issue:

The Talking Stick: Listening like a leader

ALLE is a catalyst inspiring leaders to elevate their brand.

Want to comment or suggest a topic? Send me an email.

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ALLE branding marketing design, 1302 Waugh Drive. PMB140, Houston, TX 77019



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